UNICEF invites agencies or individuals to submit offer to conduct Media Monitoring for Child Rights and Communication Assessment, including preferred channels, tools, etc., and Brand Awareness Assessment.
This consultancy aims to analyze the representation of children’s rights, children and their families in Belarus media; find the most commonly used, accessible, preferred audience centered source of communication for defined target audiences; and gather internal and external feedback from defined target audiences regarding recognition, perception, awareness, reputation and trust to UNICEF brand. The study will include both qualitative and quantitative methods and employs discourse and close content analyses.
Download Terms of Reference.
Qualified agencies/individuals are requested to submit:
The closing date for applications is 18:00 (Minsk time), December 24, 2015. Qualified agencies are requested to send their applications to firstname.lastname@example.org with the subject line: “Tender proposal Media&Communication”. Applications submitted after the deadline will not be considered.